RFID and NFC tags can help you improve stock accuracies, create positive customer experiences and maintain brand loyalty
The rise of e-commerce, ‘click and collect’, and new shopping habits are creating more demanding consumers. The increasing need for improved efficiencies, a better customer service experience, coupled with the threat of counterfeiting, means the retail industry faces a number of new challenges.
RFID and NFC labelling solutions help retailers improve operations and meet customer expectations.
Keeping track of the locations of products in the warehouse and in-store is vital for retailers to ensure products are available when and where they are needed. Automatic inventory tracking with RFID increases operational efficiency by eliminating the need for manual stock counting, and reducing the time spent by shop assistants and warehouse workers looking for items.
According to Auburn university RFID lab, using RFID tags can help retailers achieve 99% stock accuracy. RFID also delivers an 80% improvement in shipping and picking accuracy and improves receiving time by 90%.
Meeting your customers' expectations
From product traceability and inventory to customer loyalty and the evolving role of shop assistants, retailers have to rethink their whole organisation and ways of working to fit with today’s customer expectations. Tailored RFID solutions offer a cost-effective way to overcome these challenges.
RFID technology can streamline stock management in warehouses and in-store, providing data accuracy, automating manual processes and improving efficiencies in a broad range of areas.
In-store labelling and sales
On-demand label printing facilities in store, ensure your brand is controlled by central marketing, and you adhere to law and regulations during sales periods. RFID technology can help you maximise staff efficiency to free up time to enhance the customer experience.
Creating bespoke customer loyalty programmes supported by RFID and NFC technology and featuring loyalty cards, gift cards, vouchers, invitations and welcome packs means your customers can enjoy a VIP experience that they won’t forget, and will tell others about.
RFID asset tracking solutions help retailers improve their operations, for example through the tracking of returnable transport items (RTIs), cages, stillages and trolley. Find out more